We brought this project to life with:
Concept & design
Storyboarding
Script refinement
Illustration
Animation
Creative video
Video production
Marketing collateral
Social banners
BACKGROUND
We've worked with Opus International - a global infrastructure development and services company - on a variety of branding and technical projects.
THE CHALLENGE
To create marketing collateral and video content for the New Zealand market with limited brand resources, while keeping true to the global brand.
THE WORK
In addition to creating marketing collateral including postcards, letterhead, notebooks and a range of images for Opus International's digital channels...
...several videos were also produced using an animated hand-drawn illustration style to provide a unique look and feel. This treatment works well to give the videos a friendly tone and visual appeal.
We also created a video for the Opus Working Alone App, a technical app designed to keep workers safe by tracking team members working alone on jobs. Using video and animation we were able to make complicated, technical messaging simple and easy to understand.